BOTTLE DESIGN

Design

The design of the box is transferred seamlessly onto the bottle creating a rippling glass effect.

PACKAGING DESIGN

Packaging

The vibrancy of Africa and PUMA's upbeat, modern world come together for Animagical's fresh, fun and impactful animal-inspired packaging, where the natural and the magical come together in one great joyful creation. The natural markings almost get a modern 'spray-paint' element, bringing the ancient African vibe to a modern, urban setting. And of course, there's the PUMA logo itself - the big cat leaping onto the box and looking incredibly at home in the modern and vibrant African-inspired setting.